AI CONTENT SCHOOL WORKSHOP

Build & Sell Claude + ChatGPT Skills

Custom GPTs are going away. Skills are what’s next.

In this live workshop, I’ll show you how to turn your expertise, process, or workflow into a reusable ChatGPT or Claude Skill you can use yourself, give to clients, or sell as a digital product.

Monday, September 217:00 PM ETLive on Zoom

Free for AI Content School members.

Build and sell Claude + ChatGPT Skills with AI

Custom GPTs are going away. Skills are what comes next.

For the last few years, Custom GPTs gave people a simple way to package instructions, knowledge, and a process into a specialized AI assistant. OpenAI is now retiring Custom GPTs and moving toward Plugins and Skills.

The thinking that powered a Custom GPT translates naturally into Skills. And Claude supports Skills too. So the useful thing to learn now isn’t how to build another Custom GPT. It’s how to take what you know and package it as a reusable AI Skill.

I’m Mike Wayne. In this 90-minute workshop, I’ll show you how to plan, build, test, and package a Claude or ChatGPT Skill — even if you’ve never made one before.

We’ll work through a real example from start to finish. You’ll see how to pick the job, define the process, turn it into instructions, test it, and package it into something you can use yourself, give to clients, or sell.

I’ll also cover ways to package and sell your Skill. You’ll get the live workshop, replay, framework, and examples, so you can keep building after class.

Come learn how to turn a useful process into something people can actually use.

Reserve my seat

Live 90-minute workshop. Replay, framework and examples included.

In 90 Minutes, You’ll Build Your First AI Skill

You do not need to be a programmer.

You’ll start with a useful task or process and turn it into a structured Skill that gives ChatGPT or Claude clearer instructions for how to help someone.

By the end of the workshop, you’ll have a working first version you can continue improving after class.

Skills You Could Create

You could build Skills that help people:

Write emails or social postsPlan meals from what they already haveCreate digital product ideasPrepare for sales callsBuild simple marketing plansTurn expertise into courses or guidesOrganize client intakeCreate repeatable business workflows

The Skill itself can be simple. What matters is that it helps someone do something useful.

WHAT’S CHANGING

Custom GPTs Are Going Away. So What’s Next?

RIP GPTs - Custom GPTs are being retired by OpenAI

For the last few years, Custom GPTs gave us a simple way to take instructions, knowledge, and a process and turn them into a specialized AI assistant. OpenAI has announced that Custom GPTs are being retired.

As OpenAI moves creators toward its Plugin system, the instructions and workflows that powered Custom GPTs are becoming Skills. Claude also supports Skills.

So the important thing to learn now isn’t how to build another Custom GPT.

It’s how to take what you know and package it as a reusable AI Skill. That’s what we’re doing in this workshop.

I’ll show you how to take a process you understand, break down how it works, turn it into a Skill, test it, and package it so you can use it yourself, give it to clients, or sell it. Then we’ll build a real Skill together from start to finish.

ALREADY KNOW HOW TO BUILD CUSTOM GPTs?

Good. You’re not starting over.

You already understand the basic idea of giving AI specialized instructions, knowledge, examples, and a job to perform.

Now you need to understand how that thinking translates into Skills. The workshop will show what’s different, what carries over, and how to start translating that existing knowledge into the new format.

The format is changing. The underlying expertise still has value.

This Is Not Just Another Prompt Class

Skills in progress - Not just another prompt class

A prompt is usually something you type once to get a result.

A Skill gives AI a reusable process for handling a specific job.

If you’ve built Custom GPTs, some of the thinking will feel familiar because you’re still working with instructions, expertise, examples, processes, and expected outputs. What’s changing is how that expertise gets packaged.

That is why learning Skills matters now. Both ChatGPT and Claude support the broader Skill concept, so you’re learning a method you can apply across more than one AI platform.

Instead of giving someone a page of prompts and hoping they know what to do with them, you can create a reusable tool built around a specific outcome. That makes Skills useful for digital products, client services, internal business tools, and lead magnets.

THE FRAMEWORK

A Simple Skill. A Useful Outcome.

We’ll work through the process together.

THE FIVE STEPS
  • Pick the job — choose one clear problem or task your Skill should help with.
  • Define the process — break down what the AI needs to ask, understand, and do.
  • Build the Skill — turn that process into reusable instructions for ChatGPT or Claude.
  • Test & improve — run real examples and fix the places where the Skill gets confused.
  • Package it — turn the Skill into something you can share, use with clients, or sell.

You don’t need 50 Skills. You need one useful Skill for the right person and problem.

LIVE BUILD

See Me Build One From Scratch

I’ll walk through the full process live. You’ll see how I go from:

Idea
Instructions
Testing
Finished Skill

I’ll also show you what usually goes wrong and how to fix it. You can follow along and build your own version during the workshop.

I'll show you how I take a useful task or process and turn it into a structured Skill that gives ChatGPT or Claude clearer instructions for how to help someone.

Then we'll build it together:

  • Pick one clear job the Skill should help with
  • Break down what the AI needs to ask, understand, and do
  • Turn that process into reusable instructions
  • Run real examples and find where the Skill gets confused
  • Fix the weak spots and simplify the instructions
  • Package the finished Skill so it's ready to share or sell

AI can help you build a Skill. It cannot prove somebody wants it.

Live Demo

I’ll build a real Skill from start to finish, showing each step of the process:

Idea
Instructions
Testing
Finished Skill

Same basic process every time: pick the job → define the process → build → test → package.

Follow Along

Build Your Own Version

You can follow along and build your own Skill during the workshop, using a task or process you already understand.

The goal isn’t a perfect Skill on the first try. It’s a working first version you can keep improving after class.

Two Ways to Use This

Once you know how to build a Skill, the same ability works in two directions.

BUILD SKILLS FROM YOUR OWN EXPERTISE

Turn what you know into reusable Skills.

Turn your own knowledge, processes, frameworks, methods, and workflows into reusable Skills.

These can become:

  • Digital products
  • Lead magnets
  • Membership resources
  • Client resources
  • Internal business tools
  • Bonuses for courses or guides
BUILD SKILLS FOR OTHER PEOPLE

Package someone else’s expertise into a Skill.

You can also learn how to take another person’s expertise or business process and package it into a Skill. This creates a potential AI service offering for:

  • Coaches
  • Consultants
  • Experts
  • Creators
  • Business owners
  • Agencies

AI can help you build a Skill. It cannot prove somebody wants it.

Is This Workshop For You?

This workshop is designed for beginners, creators, coaches, consultants, experts, solopreneurs, and small business owners. It’s a good fit if you want a clear, practical process and you’re ready to take action on one Skill.

  • You’re a beginner or still figuring this out
  • You’ve built Custom GPTs and want to understand what comes next
  • You sell Custom GPT creation as a service and need to update your skill set
  • You have existing Custom GPT ideas or workflows you’d like to rethink as Skills
  • You want to learn how to package expertise into reusable AI tools
  • You want to understand both the creation and commercial side of Skills
  • You want to see an actual Skill built from scratch
  • You want to turn a process you know into a reusable Skill
  • You do NOT need previous Custom GPT experience
  • You do NOT need coding experience
  • You’re ready to take action on one Skill
Mike Wayne, founder of AI Content School

Hi, I’m Mike Wayne.

I teach creators, experts, and business owners how to use AI.

I teach creators, experts, and business owners how to use AI to create useful digital products and practical business tools.

For this workshop, we’re focusing on turning repeatable knowledge and workflows into reusable Skills — the kind of expertise people used to package into Custom GPTs, now translated into the new Skills format that works in both ChatGPT and Claude.

I’ll pick the job with you
I’ll build the Skill in front of you
I’ll show you the tools
I’ll show you how the Skill, packaging and selling pieces fit together

My goal is for you to leave with something working, not just notes about how Skills work.

JOIN ME FOR THE COMPLETE 90-MINUTE WORKSHOP

Build Something People Can Actually Use

By the end of the workshop, you’ll understand how to take a useful idea or process and turn it into a working Claude or ChatGPT Skill.

Monday, September 21 at 7:00 PM ET

YOUR WORKSHOP INCLUDES
Live 90-minute training
Skill-building framework
Workshop replay
Examples + demos
AI Content School member access

$50

Live 90-minute workshop. Replay included.

Free for AI Content School members

Want the Example Skills Too?

Use the same starting points I’ll demonstrate instead of beginning from a blank page.

Skill Starter Pack — $50

Optional add-on
Example Skills
  • Email & Social Writer
  • What’s In My Kitchen?
  • Sales Call Prep
Prompt Packs
  • ChatGPT Skill Pack
  • Claude Skill Pack
  • Skill Templates
Plus
  • Workshop Workbook
  • Cheat Sheet
  • Skill-building framework
  • Example Skill prompts
  • Packaging ideas
  • Creation prompts

Build Your First AI Skill With Me

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Skills Workshop

Claude + ChatGPT Skills Workshop

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One live workshop + replay

  • Live workshop
  • Skill-building framework
  • Real-time build demonstration
  • Workshop replay
  • Examples you can model
  • Packaging and selling ideas
AI Content School

AI Content School

$50/month

Includes this workshop plus ongoing AI content and digital product training.

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  • Workshop replay library
  • Member resources
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Live on Zoom · 90 minutes · Lifetime replay included

Frequently Asked Questions

OpenAI has announced it is retiring Custom GPTs and moving creators toward its Plugin system. Within that transition, the instructions, expertise, and workflows that powered a Custom GPT translate naturally into Skills. Claude also supports Skills. So the useful thing to learn now is how to package what you know as a reusable Skill.